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Details demonstrate human care


     

The product designed by ZCO Design was awarded 2012 China Red Star Design Award by its detailed human care. Below is the interview of Mr. Xiong Wei, founder & General Manager of ZCO Design.

 

Red Star: Could you please tell us how design influence country, enterprises and individuals?

Xiong Wei: I think design is magic. It could turn an idea into reality applying to every field in people's lives, whatever the routine life or industry. From the very beginning of man's existence, design has been everywhere, man cannot live without design.

 

Red Star: Could you please tell us the design philosophy of the "Intelligent Nurse"?

Xiong Wei: Actually it began with a story. Once our customer service Miss Du's grandma fell down and was sent to hospital, it caused her anxiety for her family. As an innovation design company, she wanted so much to do something for people we love. So when this product came to her eyes, she decided to make it, and this product is specially designed for old people who have heart disease. On one hand, the product can test the heart rate, on the other hand, in the case that a heart attack occurs, it can alarm and send the nurse or family text message. When the old go out and happen to feel uncomfortable, the one-button "SOS" could immediately send help message to the family and locate where the person is.

Red Star: When will it be put in to production?

Xiong Wei: Early in 2013.

Red Star: What kind of profit do you think Red Star has brought to your company?

Xiong Wei: We started to participate in Red Star in 2009, we have 3 products awarded in 2011. After being granted the prize, our client recognize our design, since design does not have a qualification or standard, the only benchmark is award. Red Star is the highest award in China, so it is the highest recognition from the design industry.



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