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Edg (China): the brilliant case of environmental-friendly redesign. --- Interview of Mr. Ho David, chief designer of Edg (China) Corporation.


With the press of population and the expansion of urbanization, it is increasingly considerable that the social issue, such as resource constraints, serious pollution, is getting urgent and thorny. Design is one of the most efficient ways that can solve these issues. Edg (China) Corporation designed creative office environment with old building and recycled materials, which won the Excellent Prize of 2011 China Red Star Design Award. We interviewed Mr. Ho David, chief designer of Edg (China) Corporation in ceremony.

 

Red Star: could you please tell us why chose Red Star to participate?

Mr. Ho David: Red Star Award is the most valuable and authoritative design award in China and that is why we come to join Red Star. China has been heading to independent design by now, and it is a proof of independent design ability that company can obtain Red Star award.

 

Red Star: how do you think extend fields for enterprise development by using Red Star’s resource?

Mr. Ho David: we will attaches great importance on it to our promotion and present this honor to our clients. It will be a great platform and promotion for our design ability and it is helpful.

 

Red Star: what role do you think good design play?

Mr. Ho David: I think good design shall rely on the needs of user, otherwise, design become unrealistic. All of design should consider people’s needs and human-centered design is required first.

 

Red Star: could you please say something for Red Star?

Mr. Ho David: Red Star is increasingly prestigious and internationalized. Hope Red Star can promote Chinese Design to world, and not only Made in China, but become Design in China, which I wished although.

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