Themed as "Global Vision, National Mission", 2013 Red Star Ceremony for the awarded was held at Design Capital Plaza in Beijing, China on Dec 12th. 280 products were announced winners of this year.
With a much higher participation rate, 2013 Red Star has received 5567 entries from all over the world which creates a new record since its establishment. After two rounds of screening by more than 20 jurors, 1 Best of the Gold Prize, 8 Gold Prizes and 10 Silver Prizes were honored to be the best products.
Best of the Gold Prize winner-Tangshan Railway Vehicle and its industrial design team
the Gold Prize winners including Xiaomi and 6 other companies
The 2013 Red Star products feature as below: 1. Chinese enterprises pay more attention on the development strategy of the country, products are highlighted to meet the national needs of efficiency and energy-saving, and contribute to the regional economy development; 2. solving prominent environmental problems by innovation and promoting sustainable development; 3. designers take full consideration of the users' experience and feeling especially for the equipment and large machines, and the design quality and added value is embodied in the continuous improvement in manufacturing technology; 4. integration of informatization and digital technology means was widely applied in design, which betters the adaption of the future society management requirement and contributes to the urban development and people's lives.
16 awarded products were exhibited on site too, and the online product page was shown on Design Boom, a world-wide renowned design website.
As one of the most important parts of the ceremony, Mr. Massimo Mini, CEO of Design Boom announced Design Boom Chinese version online which indicates a strong cooperation with Beijing Industrial Design Center(BIDC). The Chinese version will specifically report design news and trends in Chinese. Mr. Mini is excited about the cooperation, he said:" it was impressive that more than 500,000 individuals graduate from industrial design in China that is a staggering amount which indicates that people are realizing just how much of an influence this field has and on all aspects of our world."
Executive Chairman of China Red Star Design Award, Mr. Chen Dongliang claimed that the cooperation is fairly important, that is to show a communication and crash between the Western and Eastern world. The challenge for Chinese designers is to be more "wild" and open to break through the limitation. To reach this, vision is a significant element and cooperate with Design Boom is to widen the vision for ourselves.
Together with 3 other honored guests from the local government, 2014 Red Star was launched by Mr. Zhutao, Chairman of China Industrial Design Association, Mrs. Yan Aoshuang, Director-General of Beijing Municipal Science & Technology Commission, Mr. Chen Dongliang and other honored guests together.
Nearly 300 guests including designers, enterprises representatives,N government officials and journalists were invited to take part in the ceremony.